Performance Analytics Market - Global Industry Analysis, Size, Share, Trends, Analysis, Growth, and Forecast 2017 - 2025

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Performance Analytics Market - Global Industry Analysis, Size, Share, Trends, Analysis, Growth, and Forecast 2017 - 2025

Status : October, 2020 | Technology & Media | PPT format

Report Digest


Global Performance Analytics Market: Snapshot

The global market for performance analytics is projected to gain tremendous momentum over the coming years majorly due to the omnipresent need for continuous improvement across all industries. Performance analytics is a system wherein data and technology is used to measure performance against the pre-set parameters. The results are then compared against the ideal or desired results in order to gauge the performance matrix of a firm. The need for improved performance is felt across several sectors including banking, finance, healthcare, manufacturing, operations, supply chain management amongst others. Hence, the market for performance analytics is expand at a robust rate over the coming years.

Businesses have started deploying standard procedures for improved performance, and the use of metrics to track results has become commonplace. Furthermore, the technological advancements in the field of data analytics and cloud computing has also given a boost to the demand within the global market for performance analytics. Rate of Investment (ROI) has become a key area for businesses to understand their dynamics, thus, recalibrating the focus of companies towards performance analytics. Despite the favorable factors for the growth of the global market, the lack of awareness about services and software for performance analytics could hamper the growth of the market. Nevertheless, the providers of services within the field of performance analytics are expected to cumulatively add to the growth of the market over the coming years.

Owing to the presence of a large number of market players, there is cut-throat competition in the global market for performance analytics.

Global Performance Analytics Market: Overview

Performance analytics utilizes technology and data to study the performance of an identity and measure periodic improvements based on desired results. The software and services offered by performance analytics can be used for various applications including the fields of banking and finance, administration of a supply chain, operations at an organization, and sales and marketing among others. For instance, performance analytics software and services helps local government leaders to monitor their policies and initiatives pertaining to the benefits reaching to their community and residents. With rapid urbanization and the growing need for accurate analysis, the demand in the global performance analytics market is expected to expand at a rapid rate during the forecast period of 2017 to 2025. 

Global Performance Analytics Market: Key Trends

Factors such as the growing need to generate insights from constantly increasing volume of the data, technological advancements in computing power, and increasing prevalence of metrics driven business performance assessment are expected to extend the demand in the global performance analytics market in the near future. However, the lack of awareness regarding the benefits offered by performance analytics software and services and concerns of positive return of investment (ROI) among the prospect end-users is hindering the market from attaining its true potential. Lack of skilled analytics workforce and data security are other two factors challenging the growth rate of the global performance analytics market. 

The segment of services can be bifurcated into managed services and professional services including support and maintenance and consulting services. Out of these, the demand for managed services is surging quickly owing to its extending application in almost every technological domain in a client environment. With these services, organizations can sustain their market via service consistency, technical expertise, and flexibility. The demand for predictive performance analytics is surging too, as it aids the business organizations in anticipating the future business scenarios with in-depth analytics of past and present performance data. With predictive model, the users to are able to understand the probable risks and prepare for the eventualities at all levels. 

Global Performance Analytics Market: Market Potential

The emergence of advanced vendor offerings including cloud-based performance analytics solutions is expected to prove a boon for the market in the near future. With cloud-based software, vendors are now able to track the performance and offer their analytics on the run-time and hence are opening new market opportunities. 

Global Performance Analytics Market: Regional Outlook

North America currently serves the maximum demand for performance analytics, which is a reflection of large investments in cloud-based solutions in various sectors in the countries such as the U.S. and Canada. This region also has a high adoption rate of new technologies, besides being the headquarters of several prominent players in this market. These two factors are expected to maintain North America are the most lucrative region in the market for performance analytics during the forecast period. However, rapid urbanization in a number of emerging economies is expected to turn Asia Pacific into a profitable region in the near future. The demand for cost-effective performance analytics is favoring the growth of the market in this region. Europe is expected to showcase sluggish growth rate. 

Global Performance Analytics Market: Competitive Landscape

With the presence of a number of players with significant presence in several regions, the competition in the global performance analytics market is quite stiff and customized services and software is the primary strategy adopted by these players to gain ground over their competitors. Some of the leading vendors in the performance analytics market are Servicenow, Inc., Siemens AG, International Business Machines Corporation, Adaptive Insights, Optymyze, Quantros, Inc., SAP SE, Oracle Corporation, Xactly Corporation, Callidus Software Inc., Nice Systems Inc., Tidemark Systems, Inc., Prophix Software, Inc., SAS Institute, Inc., and Tagetik Software Srl.

This study provides a particularized anatomy according to the L.E.A.P mechanism

  • Latest trends and cardinal growth prospects
  • Existing and future insights in growth
  • Ascensions in technology
  • Pain points

The regional analysis offers market assays across:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The study, prepared through the L.E.A.P mechanism adds a dimension of infallibility and assures precise information on all the growth dynamics.

Latest Trends and Cardinal Growth Prospects

The study assists in burnishing the knowledge of the stakeholder in terms of the emerging trends. The study provides an expansive coverage on the latest developments and novel profit-yielding sources that augur well with the market. A dedicated and determined team of experts conduct an out-and-out research on diverse aspects to offer ultimate breakthroughs in the market.

Existing and Future Insights in Growth

The interfusion of ubiquitous primary and secondary research through modern tools invites perfection and accuracy in every aspect. Primary research is circumspectly conducted through exhaustive interactions and interviews of experts. These valuable opinions are then neatly inducted in the report to allow the stakeholder for reaping the benefits. A treasure of secondary data is extracted via famed paid sources, yearly estimates and statements, renowned journals, and government documents. These sources assist in creating a robust database comprising existing and subsequent growth dynamics.

Ascensions in Technology

Diverse technological advancements and cutting-edge innovations in the market have been covered in this study to assist the stakeholder in research and development activities. Recent upgrades have also been added in the study, thus helping the stakeholder to paint the strokes of growth on the canvas of the market.

Pain Points

The study presents a plethora of challenges and obstacles that can hinder the growth of the market to allow the stakeholder to prepare their strategies accordingly.

The world ushered in the new decade with the shadow of the COVID-19 pandemic. The outbreak has damaged the growth prospects of several businesses and has crippled the entire economy. The study is in tandem with the changing dynamics of the market due to the SARS-CoV-2 outbreak. The study focuses on the coronavirus pandemic and analyses every aspect that impacts the growth positively or negatively.

An aerial perspective of the regions covered in this study enables the stakeholder to design strategies accordingly. The 360-degree assessment of every aspect associated with growth offers information on a rainbow of growth opportunities available across the market.

The exhaustive study motivates the stakeholder to take the 'LEAP' of faith and achieve success!

This report is the key to questions such as:

What are the prominent factors that will help in reshaping the market growth?

Which trends have the potential to bring expansive growth for the market?

What are the necessary strategies to overcome the ill-effects of the COVID-19 pandemic?

Which regions will emerge as champion growth contributors for the market?

Which aspects will serve as game-changers for the market?

What are the latest innovations in the market?

Which factors will hinder the growth of the market?