Herbal Medicine Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2019 - 2029

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Herbal Medicine Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2019 - 2029

Status : January, 2023 | Food and Beverages

Report Digest

Global Herbal Medicine Market: Overview

An herb is mainly a plant or a part of a plant that is utilized for its therapeutic properties, flavor, and scent. Herbal medicines are usually considered a form if dietary supplement. These medicines are sold as fresh or dried plants, extracts, teas, powders, capsules, and tablets. People are increasingly making use of herbal medicines in an effort to improve and maintain their health, which is likely to boost the global herbal medicine market in near future.

Many people are of opinion that products labeled "natural" are good for them and always safe. Many conventional drugs are made from various plant sources. Almost a century ago, most of the effective drugs were plant-based.

The global herbal medicine market has been segmented based on category, type, form, source, distribution channel, and region. The main objective of providing such a comprehensive report is to provide a deep insight into the market.

Global Herbal Medicine Market: Notable Developments

The global Herbal Medicine market has come across quite a few developments in the last few years. One such development of the market is mentioned below:

  • In December 2017, India-based Himalaya Global Holdings Ltd. introduced a new herbal medicine , Oro-T. This novel medicine is an advanced mouth rinse containing turmeric powder for people suffering from cancer. It has been a first-of-its-kind product with curative and preventive characteristics for oral mucositis. This disease generally occurs in cancer patients who are undergoing radiotherapy and chemotherapy.

Some of the key market players of the global herbal medicine market are

  • Himalaya Global Holdings Ltd
  • ZeinPharma Germany GmbH
  • Hishimo Pharmaceuticals Pvt. Ltd
  • Venus Pharma GmbH
  • Arizona Natural Products
  • Beovita Vital GmbH
  • Dr. Willmar Schwabe India Pvt. Ltd

Global Herbal Medicine Market: Growth Drivers

Integration of New Technologies into the Field of Herbal Medicine to Drive Demand

Various plants or parts of plants such as bark, oil, flowers, seeds, leaves, and roots are utilized in the making of herbal medicines. Herbal medicines are being used since centuries for the treatment of several diseases. With the integration of various new methods and technologies, herbal medicines can now be found in various conventional forms such as capsules, syrups, powders and others. With the availability of herbal medicines in such conventional forms, the global herbal medicine market is predicted to witness considerable growth in the years to come.

Owing to fewer side effects, there has been growing preference for traditional and natural medicines by consumer across the globe, which is likely to support growth of the global herbal medicine market over the assessment tenure.

In addition to that, augmented funding for research and development activities on herbal medicines is predicted to intensify the demand for it. Besides, emergence of new scope of application for herbal medicines is likely to bolster growth of the global herbal medicine market in the years to come.  

Many conventional and effective drugs have their roots in plant sources. Examples of such plant-based conventional drugs are digoxin (made from goxglove), aspirin (contain extracts of willow bark), and morphine (made from opium poppy).

Global Herbal Medicine Market: Regional Outlook

In the global herbal medicine market, Europe is predicted to come up as one of the leading regions. Such regional dominance of Europe lies in the extensive research and development activities for herbal medicines and growing popularity for these medicines in the region.

Asia-Pacific is forecasted to emerge as another important regional market over the timeline of assessment. Presence of several herbal medicine-based pharmaceutical companies together with rising preference of these medicines is expected to propel growth of the herbal medicine market in Asia Pacific.

The global herbal medicine market is segmented as:


  • Herbal Pharmaceuticals
  • Herbal Functional Foods
  • Herbal Beauty Products
  • Herbal Dietary Supplements


  • Marrubium Vulgare
  • Vaccinium Macrocarpon
  • Echinacea, Curcuma Longa
  • Camellia Sinensis
  • Actaea Racemose
  • Aloe Vera
  • Zingiber Officinale
  • Cocos Nucifera
  • Cinnamomum Spp
  • Allium Sativum


  • Extracts
  • Powders
  • Capsules and Tablets
  • Syrups


  • Leaves
  • Root and Barks
  • Whole Plants
  • Fruits

Distribution Channel

  • Hospital and Retail Pharmacies
  • E-Commerce

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5-Point Growth Formula

The 5-point growth formula developed by TMR Research provides an insight to the stakeholders and CXOs about the current situation in the market. The growth formula makes the report a perfect companion for the stakeholders and CXOs.

The 5-point growth formula includes the following points:

  • Current and Future Threats
  • Accurate Trend Analysis
  • Regional Assessment
  • Industrial Analogy
  • COVID-19 Impact

Current and Future Threats

Along with studying the opportunities necessary for growth, threats are also an important aspect to look upon for the companies and stakeholders in a specific sector. TMR Research studies every negative aspect that will hinder the growth of a specific area of business and includes it in the report. The stakeholders and CXOs will have the benefit of assessing the threat and take the necessary steps to prevent the hindrance caused due to the threats.

Accurate Trend Analysis

Keeping up with the latest trends is crucial in any business or sector. While stakeholders are aware of the trends that are on the surface, TMR Researchers find trends that are deeply entrenched in the particular market or sector. The reports are constantly updated with the latest trends so that the stakeholders and CXOs can derive benefits from the trends and generate good revenues.

Regional Assessment

Demography forms an important part of the growth pattern of all the markets. Diving deep into the demographics enables maximum output from specific areas. The TMR Research team assesses every region and picks out the vital points that have a large impact on the growth of a market.

Industrial Analogy

The analysts at TMR Research conduct an all-round analysis on the competitive landscape of the market. The observations recorded by the analysts are added to the reports so that every stakeholder gets a glimpse of the competitive scenario and frame their business plans according to the situation.

COVID-19 Impact

The COVID-19 outbreak has changed the growth projections of numerous sectors and businesses. The analysts at TMR Research have conducted a conscientious survey on the markets after the pandemic struck. The analysts have put forth their brilliant and well-researched opinions in the report. The opinions will help the stakeholders to plan their strategy accordingly.

The reports offer answers to the top 7 questions that revolve around the growth of the market

  • What are the diverse growth parameters influencing the market?
  • Which regions will contribute largely to the growth of the market
  • What are the recent innovations and technological advancements in the market?
  • What are the emerging trends across the market?
  • How has COVID-19 affected the market?
  • What will be the post-pandemic scenario of the market?
  • What are the major threats that will dent the growth prospects of the market?