Farro Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2018 - 2028

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Farro Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2018 - 2028

Status : August, 2020 | Food and Beverages | PPT format

Report Digest

Global Farro Market: Overview 

The demand within the global farro market is rising at a boisterous pace in recent times. Food sciences has become an important area of research, and has generated fresh opportunities for several markets. Young food scientists are making extensive efforts to draw comparisons amongst various types of grains, cereals, and vegetables. The aforementioned factors are suggestive of a boisterous pace of growth within the global farro market. The use of farro in several types of dishes and salads has also created fresh opportunities for market growth. Therefore, there is little contention about the presence of lucrative opportunities in this market. 

Detailing of food available across established restaurants and outlets has also driven market demand. Awareness of the masses about the health benefits of farro has become a focal point for gauging market potential. The use of farro in soups has emerged as a nascent trend in the restaurant sector. 

A custom review sheds value on the leading drivers of market demand in the farro market. The global farro market can be segmented on the basis of end-use, procurement, and region. The use of farro for preparing soups and pizzas has increased in recent times. 

Global Farro Market: Notable Developments 

Use of farro in several cuisines and recipes has created a launchpad for growth for the market vendors. 

  • Food festivals across the world celebrate the aroma and taste of new recipes. Several new dishes, involving the use of farro, were exhibited at food festivals across Europe. This trend has directly benefitted specialised vendors of farro, and other related products. Moreover, the healthiness of consuming farro has also created a plethora of opportunities for market vendors.
  • Food, culture, and travel websites and magazines such as Gourmet Travel are the most important means of promotion for market vendors. These platforms inform individuals about the fine taste, health benefits, and nutritional value of farro. Hence, the market players are expected to use this as an opportunity to capture the eye of potential consumers. 

Some of the leading vendors in the global farro market are: 

  • Vigo Importing Co. Inc.
  • Nature's Earthly Choice
  • Poggio del Farro Srl
  • Timeless Seeds Inc.
  • Roland Foods LLC 

Global Farro Market: Growth Drivers 

  • Use of Farro with Broccoli and Salad 

The most prominent driver of demand within this market is the popularity of food combos that include farro. Broccoli is cooked with farro to give a finely-blended salad. This factor, coupled with the extensive promotion of farro products, has driven market demand. Retail outlets such as Waitrose, Tesco, and Lidl have particularly started placing farro on their shelves. The cross-selling of farro through retail channels endows tremendous opportunities for market growth. 

  • Health Benefits of Farro 

Eating a combination of farro with certain species of wheat is believed to be healthy for humans. Furthermore, continuous experimentation on farro to understand its nutritional value is a distinct trend in the food science industry.  Henceforth, the global farro market is growing at a starry CAGR in recent times. The wide range of cuisines that use farro has increased demand within the market. Moreover, the nutritional value of farro, in terms of its mineral and vitamin content, has also aided market growth. The popularity of farro in food and beverages industry is a key standpoint from the perspective of market growth. 

The global farro market is segmented by:


  • Conventional Farro
  • Organic Farro

The study presents a granular assessment and quantitative evaluation of:

  • Key growth factors and prominent trends
  • Size and share of key segments in overall market
  • Key challenges and winning imperatives
  • Factors shaping competitive landscape
  • Insights into how contours of market will change in coming years
  • Technological advances
  • New avenues and imminent investment pockets
  • Regulatory landscape shaping current and future strategies of companies

The region-wise assessment includes market dynamics in:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The study is prepared with the help of an extensive primary and secondary research. Primary research includes but not limited to interactions, interviews, surveys, and events. Opinions of policy makers and industry experts are carefully integrated into the insights to complement primary research. Volumes of secondary data gleaned through renowned paid sources, annual statements, reputed journals, and government documents offer insights into current dynamics and key evolution trajectories the market is likely to assume. The research employs various industry-wide analytics methods and well-established methodologies to ascertain the attractiveness of key segments. Further, it evaluates the lucrativeness of key regions and factors underlying their maturity. The insights notably include a detailed analysis of forces behind vendor differentiation and offers insight into investment-decision making by prominent players.

The report strives to enlighten businesses and industry stakeholders on multiple facets of the growth dynamic of the market, the key of which include answers to:

  • Which key factors will shape the competitive landscape?
  • Which trends will stimulate research and development activities in different geographies?
  • Which are the lucrative growth areas and what is the size of potential they are likely contribute to the overall market?
  • Which disruptions in market growth are likely to come with the new business models?
  • Which are some of the recent overhauls in policies that may change the course of the market significantly?
  • Which are the geographies that will form sizable sources of new streams to new and established players alike?
  • How are top players likely to realign their strategy to counter the forces of competition?
  • Which key strategies emerging players are likely to focus on to consolidate their position?
  • Which changes in end-user preferences might affect the status quo held by the leading players?
  • Which are some of the game-changing innovations influencing the projected share and revenue of the market and its segments?

Note: Utmost care has invariably been taken to present data and arrive at statistics at all the TMR Research reports. Meanwhile, some recent developments and new industry trends may take time to be included in the reports.