Electronic Shelf Label Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2018 - 2028

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Electronic Shelf Label Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2018 - 2028

Status : May, 2021 | Semiconductor & Electronics

Report Digest

Electronic Shelf Label Market – Overview

The global market electronic shelf label is expected witness a steady growth in the coming few years. With the growth of the retail store segments across the globe, the demand for electronic shelf label is expected rise. The technological advancements in the retail industry has helped the global market to grow a great pace and is expected help the market to grow even further in the future.

Electronic Shelf Label Market –  Notable Developments

The competitive landscape of the global electronic shelf label market is a fragmented one with the presence of several key players. However, it is expected that the degree of fragmentation will drop in the coming years of the forecast period. The leading players in the market are expected to concentrate on forming strategic partnerships and alliances for developing IoT based solutions to drive their growth.

Some of the leading names in the global electronic shelf label market include Teraoka Seiko Co. Ltd., SES-imagotag, Samsung Electro-Mechanics Co. Ltd., Opticon Sensors Europe BV, Pricer AB, LG Innotek, E Ink Holdings Inc., Displaydata Ltd., Altierre Corp, and Diebold Nixdorf Inc. among others.

Some recent developments in the global electronic shelf label market are given below:

  • Koninklijke Ahold Delhaize announced that the company is planning to set up ESLs in its stores across countries such as Romania, Greece, Serbia, Luxemburg, Belgium, and Czech Republic.

Electronic Shelf Label Market –  Drivers and Restraints

There are several macro and microeconomic factors that are helping to push the development of the global electronic shelf label market. One of the key driving factors for the market growth has been growing implementation of the in-store technologies. The physical stores enable customers to physically try out products before buying. These stores are also providing great offers and discounts on their products to attract large sections of crowd. The growing competition with the online distribution channels are enforcing these stores to go toe to toe with their rivals. Naturally, this growing competition among the distributor channels is expected to work in favor of the development of the global electronic shelf label market. To provide a better and more improved customer experience as well as the management of the inventory, new in-store technologies are being deployed. Some of the popular ones are AR/VR, ESLs, and in-store assistance among others. The growing adoption of these new technologies are expected to help the growth of the global electronic shelf label market.

Electronic Shelf Label Market – Geographical Outlook

The global electronic shelf label market features a geographical landscape consisting of five key regions. These regions are North America, Asia Pacific, Middle East and Africa, Latin America, and Europe. Currently, the global electronic shelf label market has been dominated by the regional segment of Europe. The region is one of the biggest market for electronic shelf labels and is expected to provide extensive development opportunities to the market players for the development of the regional market. One of the key driving factor for the development of the Europe electronic shelf label market is the increasing concentration of several big retailers in the region. Moreover, the growing integration of the new in-store technologies such as self-service checkouts, smart shelves, and ESLs among others are also expected to play an important role in driving the growth of the electronic shelf label market in Europe.

Asia Pacific segment on the other hand is expected to show a great growth potential for the given period of forecast. The growth of the socio-economic segments in countries such as India and China are expected to open newer avenues for the vendors to generate more revenue. This is thus expected to help in the development of the market in the region.

Market Segmentation


  • Supermarkets and hypermarkets
  • Convenience stores, department stores, and mass merchants
  • Drug stores, pharmacies, and others


  • Full graphic e-paper ESL
  • Segmented e-paper ESL


  • Radio frequency
  • Infrared
  • Others

This study provides a particularized anatomy according to the L.E.A.P mechanism

  • Latest trends and cardinal growth prospects
  • Existing and future insights in growth
  • Ascensions in technology
  • Pain points

The regional analysis offers market assays across:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The study, prepared through the L.E.A.P mechanism adds a dimension of infallibility and assures precise information on all the growth dynamics.

Latest Trends and Cardinal Growth Prospects

The study assists in burnishing the knowledge of the stakeholder in terms of the emerging trends. The study provides an expansive coverage on the latest developments and novel profit-yielding sources that augur well with the market. A dedicated and determined team of experts conduct an out-and-out research on diverse aspects to offer ultimate breakthroughs in the market.

Existing and Future Insights in Growth

The interfusion of ubiquitous primary and secondary research through modern tools invites perfection and accuracy in every aspect. Primary research is circumspectly conducted through exhaustive interactions and interviews of experts. These valuable opinions are then neatly inducted in the report to allow the stakeholder for reaping the benefits. A treasure of secondary data is extracted via famed paid sources, yearly estimates and statements, renowned journals, and government documents. These sources assist in creating a robust database comprising existing and subsequent growth dynamics.

Ascensions in Technology

Diverse technological advancements and cutting-edge innovations in the market have been covered in this study to assist the stakeholder in research and development activities. Recent upgrades have also been added in the study, thus helping the stakeholder to paint the strokes of growth on the canvas of the market.

Pain Points

The study presents a plethora of challenges and obstacles that can hinder the growth of the market to allow the stakeholder to prepare their strategies accordingly.

The world ushered in the new decade with the shadow of the COVID-19 pandemic. The outbreak has damaged the growth prospects of several businesses and has crippled the entire economy. The study is in tandem with the changing dynamics of the market due to the SARS-CoV-2 outbreak. The study focuses on the coronavirus pandemic and analyses every aspect that impacts the growth positively or negatively.

An aerial perspective of the regions covered in this study enables the stakeholder to design strategies accordingly. The 360-degree assessment of every aspect associated with growth offers information on a rainbow of growth opportunities available across the market.

The exhaustive study motivates the stakeholder to take the 'LEAP' of faith and achieve success!

This report is the key to questions such as:

What are the prominent factors that will help in reshaping the market growth?

Which trends have the potential to bring expansive growth for the market?

What are the necessary strategies to overcome the ill-effects of the COVID-19 pandemic?

Which regions will emerge as champion growth contributors for the market?

Which aspects will serve as game-changers for the market?

What are the latest innovations in the market?

Which factors will hinder the growth of the market?