Cold-pressed Juices Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2018 - 2028

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Cold-pressed Juices Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2018 - 2028

Status : February, 2023 | Food and Beverages

Report Digest

Global Cold-pressed Juices - Snapshot

Products in the cold-pressed juices market have earned considerable traction on the back of people looking to adopt healthy diets in the wake of hectic lifestyle. In contrast to conventional juices that are pasteurized at high heat, cold pressed are juices where fruits and vegetables are made using hydraulic press. The liquid content of cold-pressed juices is higher. In addition, what propels the popularity of cold pressed juices is the purportedly high value of nutritional value unlike the produce that comes out of pasteurization process. This also is a key consumer proposition in the cold-pressed juices market. However, the shelf life of cold-pressed juices is still debatable among the medical fraternity. Extensive research has been done and are also undergoing to understand the benefits of cold pressed juices.

Brands in the beverages and functional foods industries are keenly looking to leverage the growing popularity of cold-pressed juices. Cold-pressed juices of exciting blends of vegetables and fruits have splashed over. In particular, fruits that are high in favor are attracting consumers. The trend of go-to-green recipes is a significant factor that has boosted the developments in the cold-pressed juices market. As juices become a part of healthy lifestyle in working populations in urban spaces and young adults, cold-pressed juices market will see new combinations and exotic flavors to hit the shelves in coming years.

The growing attractiveness of processed juices in the adolescents and millennials is a notable trend boosting the prospects of the cold-pressed juices market. Gym-goers have found a healthier option in cold -pressed juices, given the high percentage of fibers they promise. Some of the fruits found in premium blends are blackberries, raspberries, pears, and avocado. The growing acceptance of juices as a part of healthy nutrition for children will also propel the popularity of products in the cold-pressed juices market.

Global Cold-pressed Juices Market: Overview

Cold-pressed juices have for the past few years have generated groundswell of consumer interest worldwide owing to purportedly higher nutrient than normally extracted juices.  Normal extraction involves heat generated by rotating blades, causing a substantial loss of nutrients, concede nutritionists and dieticians. It is this proposition behind stoking consumers’ preferences for cold-pressed juices. Another compelling proposition is that cold-pressed juices are extracted using wholesome fruit or vegetable without any preservatives, artificial colors, or added sugar. The global cold-pressed juices market has been evolving rapidly from the health benefits fruits and vegetable juices have due to this extraction method. Clean-labeled products have been gathering steam in the cold-pressed juices market.

The report on the global cold-pressed juices market is a useful guide for investors, budding entrepreneurs, C-level executives, and any stakeholders to identify promising consumer trends. The insights also help new entrants and incumbent players devise the strategies to consolidate their presence in the global cold-pressed juices market.

Global Cold-pressed Juices Market: Notable Developments

Increasing popularity of cold-pressed juices for their role in cleansing body, detoxifying, and immunity building is attracting funding by health and fitness firms in cold-pressed juice brands. A number of them are eyeing acquisitions for bolstering their portfolio and foray in the cold-pressed juices market.

  • A recent development in point is by Cure Fit Healthcare Pvt. The India-based startup has recently announced that it has acquired the shares of a cold-pressed juices Rejoov. Though it is a new venture, the company has been focusing on acquisitions to bolster its portfolio in the regional cold-pressed juices market. This is likely to change the competitive dynamics in India, where go-to fruits and vegetable juices have gathered substantial traction in the health and fitness industry.

Emergence of new business models in parts of developed regions is creating new avenues in the global cold-pressed juices market. Cultivate Good Food, an eatery in Hawaii, has adopted farm-to-fork-style business model for making cold-pressed juices a healthier option. Such initiatives, albeit in small scale, bodes well for the cold-pressed juices market.  

Some of the most prominent competitors operating in the competitive landscape of global cold-pressed juices market include –

  • Suja Life, LLC
  • Starbucks Coffee Company
  • PepsiCo
  • Hain Celestial

Global Cold-pressed Juices Market: Key Growth Dynamics

The growing inclination of consumers toward extraction methods that retain the essential vitamins and minerals is a key factor underpinning the steady evolution of the global cold-pressed juices market. Growing availability of cold-pressed juice brands for grocery stores and health stores is a key factor bolstering the expansion of the cold-pressed juices market.  

Increasing popularity of clean-labeled cold-presses juices have created new avenues in developing markets. Several juice manufacturers tapping into new potential have started leveraging the attractiveness of cold-pressed juices to gain a competitive edge in the cold-pressed juices market.

Consumers in developing and developed regions are adopting healthier nutrition options, which is a crucial factor boosting the cold-pressed juices market. They are thus increasingly demanding juices with loads of vitamins, minerals, and antioxidants. This has led to an extensive demand for cold-pressed juices made of vegetables.

Global Cold-pressed Juices Market: Regional Assessment

Some of the key regions in the global cold-pressed juices market could be Europe, Asia Pacific, the Middle East and North America. Of these, North America has shown vast potential, propelled by rising demand for more nutritious beverages. Increasing awareness about clean labelling for beverages in the regional population is also bolstering revenues. On the other hand, Asia Pacific in recent years has shown vast propensity of growth in the global cold-pressed juices market.

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5-Point Growth Formula

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The 5-point growth formula includes the following points:

  • Current and Future Threats
  • Accurate Trend Analysis
  • Regional Assessment
  • Industrial Analogy
  • COVID-19 Impact

Current and Future Threats

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Accurate Trend Analysis

Keeping up with the latest trends is crucial in any business or sector. While stakeholders are aware of the trends that are on the surface, TMR Researchers find trends that are deeply entrenched in the particular market or sector. The reports are constantly updated with the latest trends so that the stakeholders and CXOs can derive benefits from the trends and generate good revenues.

Regional Assessment

Demography forms an important part of the growth pattern of all the markets. Diving deep into the demographics enables maximum output from specific areas. The TMR Research team assesses every region and picks out the vital points that have a large impact on the growth of a market.

Industrial Analogy

The analysts at TMR Research conduct an all-round analysis on the competitive landscape of the market. The observations recorded by the analysts are added to the reports so that every stakeholder gets a glimpse of the competitive scenario and frame their business plans according to the situation.

COVID-19 Impact

The COVID-19 outbreak has changed the growth projections of numerous sectors and businesses. The analysts at TMR Research have conducted a conscientious survey on the markets after the pandemic struck. The analysts have put forth their brilliant and well-researched opinions in the report. The opinions will help the stakeholders to plan their strategy accordingly.

The reports offer answers to the top 7 questions that revolve around the growth of the market

  • What are the diverse growth parameters influencing the market?
  • Which regions will contribute largely to the growth of the market
  • What are the recent innovations and technological advancements in the market?
  • What are the emerging trends across the market?
  • How has COVID-19 affected the market?
  • What will be the post-pandemic scenario of the market?
  • What are the major threats that will dent the growth prospects of the market?