Chaga Mushroom Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2018 - 2028

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Chaga Mushroom Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2018 - 2028

Status : October, 2020 | Food and Beverages | PPT format

Report Digest


Chaga Mushroom Market – Introduction

Strong consumer sentiments for health drinks and increasing popularity of functional food and beverage products are driving the demand for healthful products such as chaga mushroom. Consumption of chaga mushroom or Inonotus obliquus is increasing in the food and beverage ingredients landscape owing to the health benefits provided by chaga mushrooms. Also, chaga mushroom products are highly embraced among intensifying ‘natural’ and ‘clean label’ trends.

Not only in the food and beverage industry, but chaga mushrooms also find application in other end-user industries such as personal care, cosmetics and pharmaceutical. Food and beverage brands are turning to natural ingredients to accommodate the rising demand for natural and organic products among consumers. With the research studies validating the health benefits of chaga mushrooms, demand for chaga mushroom is expected to increase significantly in the future. These factors are broadly influencing the chaga mushroom market globally.

Chaga Mushroom Market – Notable Developments

  • In January 2019, the Republic of Tea, a California-based tea company introduced 13 new healthy tea blends which include a Burnout Blocker blend representing a blend of chaga medicinal mushroom, ginger, cinnamon and dates.
  • In March 2019, Om, Mushroom Superfoods, a U.S. based leading provider of functional mushroom powder launched an innovative line of Mushroom Superfood Daily Boost Capsules and Mushroom Superfood Functional Drinks Sticks at the Natural Products Expo West in California. The New product lines also included chaga mushroom ingredients for their natural and healthful benefits.
  • Tamim teas launched five different variants of immune-boosting herbal teas that are packaged in environment-friendly canisters. One of the variants includes Chaga Chai – tea rich in chaga mushroom ingredients in combination with other herbs such as cinnamon, honeybush, orange peel, and chai spices.

Some of the most prominent competitors operating in the competitive landscape of chaga mushroom market include –

  • Annanda Chaga Mushrooms.
  • Chaga Mountain
  • Lingonberry Group
  • Bioway (Xi'an) Organic Ingredients Co. Ltd.
  • Baikal Herbs
  • Sayan Health
  • Four Sigmatic
  • Chaga Mountain, Inc.
  • Eartherbs L.L.C

Chaga Mushroom Market Dynamic

Chaga Mushroom to Become the Next Superfood

As an increasing amount of research studies are supporting the health benefit claims of chaga mushrooms, chaga mushroom is being highly sought after by manufacturers to add value in the food products. With this, chaga mushrooms are classified under the upcoming superfood category and their production and processing have become an important business opportunity for stakeholders. Rising interest in the natural ingredients and dietary supplements has also spurred the cultivation of chaga mushrooms globally. With chaga mushroom becoming the next superfood, the chaga mushroom market players are expected to witness lucrative opportunities during the forecast period.

Chaga Mushroom Market: Brands to Utilize Chaga Mushroom as an Adaptogen

Chaga mushrooms are also known as adaptogens owing to the higher concentration of beta-glucans, few Vitamin B types and antioxidants. Adaptogens are not classified legally or scientifically, however, some of the substances that help in maintaining physical and mental stress are touted as adaptogens by manufacturers. As these labels help manufacturers in gaining greater consumer traction, chaga mushrooms and their products are being sold as adaptogens by market manufacturers.

The chaga mushroom marketplace is currently dominated by the supplement form and are witnessing higher distribution through health food shops. With the dissemination of knowledge regarding the health benefits of chaga mushrooms, application of chaga mushroom in increasing in multiple end use industries, thereby driving the growth of the chaga mushroom market in during the forecast period.

Chaga Mushrooms to Find Broader Application Scope

Utilization of chaga mushrooms is expanding significantly on the back of growing awareness of beneficial properties of chaga mushrooms. With the high concentrations of superoxide dismutase (SOD), chaga mushrooms are actively studied for their anti-aging properties in addition to the characteristics of anti-oxidant and anti-inflammatory substances. Also, R&D efforts are underway to find chaga mushroom’s potential in combating diseases such as diabetes and bowel disorders. In addition, beneficial cytokines present in the chaga mushrooms are known to stimulate white blood cells that fight against harmful virus and bacteria. In pipeline projects associated with chaga mushroom include cancer research as pilot results observe prevention of human liver cancer cell growth.

Chaga Mushroom Market – Regional Outlook

Europe and the United States are the most lucrative markets for chaga mushrooms owing to significant popularity of change tea in these regions and increasing demand for change mushrooms as a rich source of antioxidants. Russia is the leading producer of change mushrooms with a suitable cold climate for mushrooms in the nation. Global demand for chaga mushroom is increasing steadily on the back of natural and organic product trend and increasing consumer health consciousness.

Chaga Mushroom Market – Segmentation

Chaga mushroom market is segmented on the basis of form, nature, application and distribution channel.

Based on application, the chaga mushroom market is segmented into,

  • Immune Booster
  • Anti-inflammatory
  • Alkalizing
  • Antioxidant
  • Others

Based on form, the chaga mushroom market is segmented into,

  • Powder
  • Liquid

On the basis of nature, the chaga mushroom market is segmented into,

  • Conventional
  • Organic

Based on distribution channel, the chaga mushroom market is segmented into,

  • E-commerce
  • Direct
  • Indirect
  • Retail
    • Hypermarket/supermarket
    • Discount stores
    • Independent grocery stores
    • Others

This study provides a particularized anatomy according to the L.E.A.P mechanism

  • Latest trends and cardinal growth prospects
  • Existing and future insights in growth
  • Ascensions in technology
  • Pain points

The regional analysis offers market assays across:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The study, prepared through the L.E.A.P mechanism adds a dimension of infallibility and assures precise information on all the growth dynamics.

Latest Trends and Cardinal Growth Prospects

The study assists in burnishing the knowledge of the stakeholder in terms of the emerging trends. The study provides an expansive coverage on the latest developments and novel profit-yielding sources that augur well with the market. A dedicated and determined team of experts conduct an out-and-out research on diverse aspects to offer ultimate breakthroughs in the market.

Existing and Future Insights in Growth

The interfusion of ubiquitous primary and secondary research through modern tools invites perfection and accuracy in every aspect. Primary research is circumspectly conducted through exhaustive interactions and interviews of experts. These valuable opinions are then neatly inducted in the report to allow the stakeholder for reaping the benefits. A treasure of secondary data is extracted via famed paid sources, yearly estimates and statements, renowned journals, and government documents. These sources assist in creating a robust database comprising existing and subsequent growth dynamics.

Ascensions in Technology

Diverse technological advancements and cutting-edge innovations in the market have been covered in this study to assist the stakeholder in research and development activities. Recent upgrades have also been added in the study, thus helping the stakeholder to paint the strokes of growth on the canvas of the market.

Pain Points

The study presents a plethora of challenges and obstacles that can hinder the growth of the market to allow the stakeholder to prepare their strategies accordingly.

The world ushered in the new decade with the shadow of the COVID-19 pandemic. The outbreak has damaged the growth prospects of several businesses and has crippled the entire economy. The study is in tandem with the changing dynamics of the market due to the SARS-CoV-2 outbreak. The study focuses on the coronavirus pandemic and analyses every aspect that impacts the growth positively or negatively.

An aerial perspective of the regions covered in this study enables the stakeholder to design strategies accordingly. The 360-degree assessment of every aspect associated with growth offers information on a rainbow of growth opportunities available across the market.

The exhaustive study motivates the stakeholder to take the 'LEAP' of faith and achieve success!

This report is the key to questions such as:

What are the prominent factors that will help in reshaping the market growth?

Which trends have the potential to bring expansive growth for the market?

What are the necessary strategies to overcome the ill-effects of the COVID-19 pandemic?

Which regions will emerge as champion growth contributors for the market?

Which aspects will serve as game-changers for the market?

What are the latest innovations in the market?

Which factors will hinder the growth of the market?