Carnauba Wax Market - Global Industry Analysis, Size, Share, Trends, Analysis, Growth, and Forecast 2017 - 2025

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Carnauba Wax Market - Global Industry Analysis, Size, Share, Trends, Analysis, Growth, and Forecast 2017 - 2025

Status : June, 2020 | Chemical & Materials | PPT format

Report Digest


Carnauba Wax Market: Snapshot

The global carnauba wax market, traditionally dominated by Brazil, has emerged as a major economic avenue in recent years thanks to the steady growth of the automotive and food and beverage sectors. The cosmetics sector’s growth in developing countries has also been vital for the global carnauba wax market and is likely to remain a key driver due to the growing demand for a variety of anti-pollution and anti-aging products.

The automotive industry has emerged as a leading consumer in the global carnauba wax market due to the growing secondhand car industry. Carnauba wax is a precious commodity in automotive maintenance due to the superior performance it provides in terms of polish. Thus, resold cars generally require a generous application of carnauba wax, while new cars are also often treated with carnauba wax to maximize their appeal to customers. The growing automotive industry in developing countries is thus likely to be vital for the global carnauba wax market, while developed regions are home to an affluent consumer demographic that has shown a steady interest in automobile maintenance and is likely to remain a key consumer in the global carnauba wax market.

The food and beverage industry has become a key consumer in the global carnauba wax market due to the rising demand for food glazing and the increasing consumption of confectionery items such as jelly and chewing gum. The rising demand for sweets in developing countries, where the products are still novel, is thus likely to be a vital contributor to the global carnauba wax market.

Global Carnauba Wax Market: Overview 

The global carnauba wax market has witnessed tremendous growth over the past few years, due to its increasing application in the pharmaceutical and cosmetics sector. Brazil is the leading producer as well as exporter of carnauba wax across the globe. The manufacturing of this wax involves low setup cost, however, the labor intensive nature of extraction and processing leads to a high labor cost, thereby boosting the overall manufacturing cost. Moreover, the widespread adoption of primitive tools for extraction leads to an increase in the overall extraction time. This wax commonly finds its application in food, pharmaceutical, automotive, and cosmetics. 

The report serves as a reliable business tool providing information regarding important parameters of the global carnauba wax market. It is intended to update stakeholders about the ongoing trends of the market. It provides an immaculate understanding of the market through definitions, classifications, applications, and chain structure. It gives a detailed description of the factor influencing the market and analyzes the extent to which they impact the growth. It offers qualitative and quantitative insights into the competitive landscape of the market. It profiles key players in the market and takes into account their business strategies, latest development, investment outlook, financial overview, and market shares. For a coherent understanding, the report segments the global carnauba wax market on the basis of various criteria including geography and applications. 

Global Carnauba Wax Market: Drivers and Restraints 

The burgeoning consumption of confectionary products such as jellies and chewing gums, particularly in developing countries, is anticipated to stimulate the demand for carnauba wax in the forthcoming years. In addition, the rising demand for food glazing agent in the food and beverage industry is bolstering the growth of the market. The growth of the market is also backed by conducive regulations enforced by regulatory authorities such as the Food and Drug Administration (FDA) and the European Union. On the other hand, the rising attempts of market participants to increase their margins and revenues are resulting in an increase in price, which in turn is adversely affecting the growth of the market. 

Global Carnauba Wax Market: Geographical Segmentation 

Based on geography, the key segments meticulously studied in the report are Asia Pacific, Europe, North America, and Rest of the World. Europe and North America will account for a substantial cumulative share in the market throughout the forecast period. The growing demand for waxes for the production and maintenance of automobiles is bolstering the growth of these regions. The robust growth of the automotive care industry, due to rising automobile sales coupled with the increasing sales of pre-used cars, is translating into the greater uptake of carnauba wax. 

Asia Pacific will rise at a noteworthy pace during the same period, owing to the growing demand for food glazing agents in the food and beverage industry. The rapid industrialization, which is leading to the flourishing growth of various end-user industries, is also impacting the growth of the region positively. Moreover, the rising disposable income of consumers is propelling the growth of the region. 

Global Carnauba Wax Market: Competitive Landscape 

Prominent players in the global carnauba wax market are paying strong attention to improving their distribution network to cater to the global demand. The majority of players are focusing towards product customization to serve better to the requirements of end users and stay relevant in the market. The strong foothold of key players, due to their market knowledge and acumen, makes the market a highly competitive arena. Some of the key companies operating in the global metal carnauba wax market are Brasil Ceras, Tropical Ceras do Brasil Ltda, FONCEPI – Comercial Exportadora Ltda, Pontes Indústria de Cera Ltda, and Carnauba do Brasil Ltda.

The study presents a granular assessment and quantitative evaluation of:

  • Key growth factors and prominent trends
  • Size and share of key segments in overall market
  • Key challenges and winning imperatives
  • Factors shaping competitive landscape
  • Insights into how contours of market will change in coming years
  • Technological advances
  • New avenues and imminent investment pockets
  • Regulatory landscape shaping current and future strategies of companies

The region-wise assessment includes market dynamics in:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The study is prepared with the help of an extensive primary and secondary research. Primary research includes but not limited to interactions, interviews, surveys, and events. Opinions of policy makers and industry experts are carefully integrated into the insights to complement primary research. Volumes of secondary data gleaned through renowned paid sources, annual statements, reputed journals, and government documents offer insights into current dynamics and key evolution trajectories the market is likely to assume. The research employs various industry-wide analytics methods and well-established methodologies to ascertain the attractiveness of key segments. Further, it evaluates the lucrativeness of key regions and factors underlying their maturity. The insights notably include a detailed analysis of forces behind vendor differentiation and offers insight into investment-decision making by prominent players.

The report strives to enlighten businesses and industry stakeholders on multiple facets of the growth dynamic of the market, the key of which include answers to:

  • Which key factors will shape the competitive landscape?
  • Which trends will stimulate research and development activities in different geographies?
  • Which are the lucrative growth areas and what is the size of potential they are likely contribute to the overall market?
  • Which disruptions in market growth are likely to come with the new business models?
  • Which are some of the recent overhauls in policies that may change the course of the market significantly?
  • Which are the geographies that will form sizable sources of new streams to new and established players alike?
  • How are top players likely to realign their strategy to counter the forces of competition?
  • Which key strategies emerging players are likely to focus on to consolidate their position?
  • Which changes in end-user preferences might affect the status quo held by the leading players?
  • Which are some of the game-changing innovations influencing the projected share and revenue of the market and its segments?

Note: Utmost care has invariably been taken to present data and arrive at statistics at all the TMR Research reports. Meanwhile, some recent developments and new industry trends may take time to be included in the reports.