Cannabis Beverages Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2019 - 2029

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Cannabis Beverages Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2019 - 2029

Status : February, 2021 | Consumer Goods

Report Digest


Global Cannabis Beverages Market: Overview

Cannabis beverages have gained popularity among the global population due to their health benefits. Furthermore, the insignificant amount of sugar present in these products has promoted their use among health-conscious people. Moreover, the apt proportion of cannabis in these beverages boosts its medicinal value, thereby fuels the demand for cannabis beverages. In addition to this, legal permission to use marijuana for recreational and medicinal purposes by many countries is projected to push the requirement for and production of cannabis-based beverages.

Broadly, the market is segmented into alcoholic and non-alcoholic product types depending on the presence or absence of alcohol in these beverages. The major sale channels for the cannabis beverages market are restaurants, hotels, clubs, lounges, and cafes.

Global Cannabis Beverages Market: Growth Dynamics

The increased cannabis use for the treatment of various diseases including cancer, neurological disorders, and pain management is boosting the demand for cannabis beverages. Moreover, shifting consumers’ preference from smoking cannabis to other options such as beverages, chocolates, tinctures, and other edibles is paving a way for market development. In addition, the easy access to cannabis-based beverages due to the legalization of marijuana use in various countries is helping the market to grow progressively.

Additionally, the market is also projected to witness profound growth due to upsurge in the use of cannabis beverages over other marijuana-infused consumables including cookies, chocolates, brownies, and sweets such as candies and gummies, which are considered not so good for the health. Moreover, the growing preference among a huge number of population to use cannabis beverages in place of alcohol or soft drinks is pushing the market development. However, the extremely high taxes for legal cannabis producers in a few countries such as the U.S. is making it difficult for them to sustain.

Global Cannabis Beverages Market: Notable Development

The market for cannabis beverages is witnessing tremendous growth opportunities. Numerous companies involved in the market are entering into partnerships. For instance, Mota Ventures Corp. and BevCanna Enterprises Inc. recently announced their collaboration. The main motive of this collaboration is the distribution of products from BevCanna in the European market. Furthermore, these products are blended with hemp-derived cannabidiol (CBD). The market shows a promising future with the upward curve in the use of cannabis-based beverages among the female millennial population.  The growing preference for the use of “chemical-free” and “natural” beverages is making the way for the acceptance of cannabis beverages among the worldwide population. Moreover, the entry of various new players into the market is aiding its development.

The market for cannabis beverages is highly fragmented due to the presence of various active players contributing to its growth. The list of important players includes

  • The Alkaline Water Company
  • New Age Beverages Corporation
  • Koios Beverage Corporation
  • Phivida Holdings Inc.
  • Dixie Brands Inc.
  • VCC Brand
  • Aphria
  • Canopy Growth,
  • Keef Brand
  • Hexo Corp.

Global Cannabis Beverages Market: Regional Assessment

Among the important regions, the North America region seems to dominate the market for cannabis beverages due to legal permission for their use in recreational and medicinal activities. Moreover, Marijuana use was legalized in Canada for medical and recreational reasons in 2018. In addition to this, Europe is said to be one of the key regions in the global cannabis beverages market. The approval of freely available medical cannabis program by the National Conference of State Legislatures opened the doors for the participation of various companies in these regions to launch new products.

This study provides a particularized anatomy according to the L.E.A.P mechanism

  • Latest trends and cardinal growth prospects
  • Existing and future insights in growth
  • Ascensions in technology
  • Pain points

The regional analysis offers market assays across:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The study, prepared through the L.E.A.P mechanism adds a dimension of infallibility and assures precise information on all the growth dynamics.

Latest Trends and Cardinal Growth Prospects

The study assists in burnishing the knowledge of the stakeholder in terms of the emerging trends. The study provides an expansive coverage on the latest developments and novel profit-yielding sources that augur well with the market. A dedicated and determined team of experts conduct an out-and-out research on diverse aspects to offer ultimate breakthroughs in the market.

Existing and Future Insights in Growth

The interfusion of ubiquitous primary and secondary research through modern tools invites perfection and accuracy in every aspect. Primary research is circumspectly conducted through exhaustive interactions and interviews of experts. These valuable opinions are then neatly inducted in the report to allow the stakeholder for reaping the benefits. A treasure of secondary data is extracted via famed paid sources, yearly estimates and statements, renowned journals, and government documents. These sources assist in creating a robust database comprising existing and subsequent growth dynamics.

Ascensions in Technology

Diverse technological advancements and cutting-edge innovations in the market have been covered in this study to assist the stakeholder in research and development activities. Recent upgrades have also been added in the study, thus helping the stakeholder to paint the strokes of growth on the canvas of the market.

Pain Points

The study presents a plethora of challenges and obstacles that can hinder the growth of the market to allow the stakeholder to prepare their strategies accordingly.

The world ushered in the new decade with the shadow of the COVID-19 pandemic. The outbreak has damaged the growth prospects of several businesses and has crippled the entire economy. The study is in tandem with the changing dynamics of the market due to the SARS-CoV-2 outbreak. The study focuses on the coronavirus pandemic and analyses every aspect that impacts the growth positively or negatively.

An aerial perspective of the regions covered in this study enables the stakeholder to design strategies accordingly. The 360-degree assessment of every aspect associated with growth offers information on a rainbow of growth opportunities available across the market.

The exhaustive study motivates the stakeholder to take the 'LEAP' of faith and achieve success!

This report is the key to questions such as:

What are the prominent factors that will help in reshaping the market growth?

Which trends have the potential to bring expansive growth for the market?

What are the necessary strategies to overcome the ill-effects of the COVID-19 pandemic?

Which regions will emerge as champion growth contributors for the market?

Which aspects will serve as game-changers for the market?

What are the latest innovations in the market?

Which factors will hinder the growth of the market?